Marketing - RSM Discovery

The Psychology of AI lab

Anne-Kathrin Klesse

The Psychology of AI lab

Charities can boost the effectiveness of their fundraising campaigns by empowering their donors

Bram Van den Bergh

Aurélie Lemmens

Charities can boost the effectiveness of their fundraising campaigns by empowering their donors

Professor's Opinion - Cheating in chess

Maarten Boksem

Professor's Opinion - Cheating in chess

Customer Analytics with Aurelie Lemmens

Aurélie Lemmens

Customer Analytics with Aurelie Lemmens

Thumbs up or thumbs down – what do people think of decisions by algorithms?

Stefano Puntoni

Gizem Yalcin

Thumbs up or thumbs down – what do people think of decisions by algorithms?

Blog: What superhero can swoop in to save movie theaters?

Berend Wierenga

Blog: What superhero can swoop in to save movie theaters?

Here's more

Brain scans reveal engagement levels of videos

Brain scans reveal engagement levels of videos

Tracking emotions real time in the brain

Tracking emotions real time in the brain

Do we really understand the numbers we receive?

Do we really understand the numbers we receive?

When and why we forget to buy

When and why we forget to buy

Automation: is your product too good?

Automation: is your product too good?

RSM Programmes

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