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Related Content

You are viewing the related content of Anne-Kathrin Klesse, if you want a full overview, go back to Home.

Articles
Don’t put popcorn in front of you while watching a movie
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Don’t put popcorn in front of you while watching a movie
  • Anne-Kathrin Klesse
You might also like: How AI shapes our product and food choices
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You might also like: How AI shapes our product and food choices
  • Anne-Kathrin Klesse
VIDEO: Do Siri and Alexa make your food choices healthier or unhealthier?
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VIDEO: Do Siri and Alexa make your food choices healthier or unhealthier?
  • Anne-Kathrin Klesse
‘Recommended for you’: where does it come from?
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Marketing
‘Recommended for you’: where does it come from?
  • Anne-Kathrin Klesse
  • Jia Gai
Why customization isn’t always positive
Marketing
Marketing
Why customization isn’t always positive
  • Anne-Kathrin Klesse
Sustainable – but ‘disgusting’ – products become more attractive in a second language
Marketing
Marketing
Sustainable – but ‘disgusting’ – products become more attractive in a second language
  • Anne-Kathrin Klesse
About the researcher
Dummy

Anne-Kathrin Klesse

Erasmus University Rotterdam

Department of Marketing Management

Associate Professor

klesse@rsm.nl

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