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Related Content

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Articles
Charities can boost the effectiveness of their fundraising campaigns by empowering their donors
Marketing
Marketing
Charities can boost the effectiveness of their fundraising campaigns by empowering their donors
  • Bram Van den Bergh
  • Aurélie Lemmens
How to really achieve your goals
Marketing
Marketing
How to really achieve your goals
  • Bram Van den Bergh
  • Mirjam Tuk
Our five best-read articles of 2017
Marketing, Operations, Organisation
Marketing, Operations, Organisation
Our five best-read articles of 2017
  • Bram Van den Bergh
  • Cees van Riel
  • Laura M. Giurge
  • Jasmien Khattab
  • Christina Wessels
How retailers can influence the walking speed of customers
Marketing
Marketing
How retailers can influence the walking speed of customers
  • Bram Van den Bergh
Making better partner matches in brand alliances
Marketing
Marketing
Making better partner matches in brand alliances
  • Bram Van den Bergh
What is the economic value of a human life?
Marketing
Marketing
What is the economic value of a human life?
  • Bram Van den Bergh
No image found
Marketing
Marketing
Consumer choices: Going green to be seen
  • Bram Van den Bergh
Embodied myopia and purchasing behaviour
Marketing
Marketing
Embodied myopia and purchasing behaviour
  • Bram Van den Bergh
Business cycle fluctuations and consumption behaviour
Marketing
Marketing
Business cycle fluctuations and consumption behaviour
  • Bram Van den Bergh
About the researcher
Bram Van den Bergh

Bram Van den Bergh

Erasmus University Rotterdam

Department of Marketing Management

Associate Professor of Marketing

bbergh@rsm.nl

See profile

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