- The following articles contain the tag:
- culture
5 results on Discovery
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The 40th edition of RSM Discovery is now live!Read the low-down on scale-ups in the 40th issue of RSM Discovery magazine
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Why managers should not treat nationality as ‘software of the mind’Nationality does not predict behaviour, says Giorgio Touburg. Managers should explore the national cultural backgrounds of their teams.
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Text analysis puts investment value on corporate social behaviourAndy Moniz demonstrates how analysis of online texts can help investors put a value on a company's corporate social behaviour.
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Ethnic marketing: One size does not fit allThe days of one-size-fits-all marketing are over. RSM’s Anne-Sophie Lenoir tells us what marketeers can do to better target an ethnic audience.