Marketing - RSM Discovery

Optimising shelf layout to increase sales and customer satisfaction

Robert Rooderkerk
Optimising shelf layout to increase sales and customer satisfaction

How to really achieve your goals

Bram Van den Bergh
Mirjam Tuk
How to really achieve your goals

BLOG: Marketing against corona

Berend Wierenga
Charles Weinberg
BLOG: Marketing against corona

Why honest people cheat

Ale Smidts
Maarten Boksem
Sebastian Speer
Why honest people cheat

Seven improvements to new product development inspired by the shift to omnichannel retail

Robert Rooderkerk
Seven improvements to new product development inspired by the shift to omnichannel retail

VIDEO: Do Siri and Alexa make your food choices healthier or unhealthier?

Anne-Kathrin Klesse
VIDEO: Do Siri and Alexa make your food choices healthier or unhealthier?

Here's more

How consumers consume technology – and are affected by it

How consumers consume technology – and are affected by it

Brain scans reveal engagement levels of videos

Brain scans reveal engagement levels of videos

Tracking emotions real time in the brain

Tracking emotions real time in the brain

Do we really understand the numbers we receive?

Do we really understand the numbers we receive?

When and why we forget to buy

When and why we forget to buy