- The following articles contain the tag:
- choice
3 results on Discovery
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Can brain responses to movie trailers predict success?Decades of research have shown that much of our mental processing occurs at the subconscious level, including the decisions we make as consumers.
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Additional options make consumers forgo their real preferencesGood news for managers of product lines. A close inspection of the architecture of choice by Ioannis Evangelidis reveals that more choice –