- The following articles contain the tag:
- crowdsource
3 results on Discovery
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Crowdsourced consumer data: how do we make sure it's good?Over 15.000 consumer behaviour studies have used participants on online marketplace MTurk. How do researchers make sure such data is good?
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RSM Discovery Magazine 34: out now!Crowdsourced consumer data, innovation is a team sport, power struggles, how big should small firms think, and the Chinese concept of Guanxi
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Let customers deliver packages to reduce transport costsWhen online retailers let customers deliver packages for them, they can cut variable delivery costs by up to 25 percent.