- The following articles contain the tag:
- reputation
6 results on Discovery
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What businesses can learn from the high reputations of museumsPeople love art museums more than companies. What can companies learn from this to improve their reputation management?
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How unethical behaviour spreads through a company’s social networkUnethical behaviour doesn’t happen in isolation. Causes, links and how it spreads in new PhD research by Franziska Zuber
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Dutch art museums have better reputations than Dutch businessesDutch art museums seem to have cracked the code for managing their good reputations. Their reputations even exceed those of top-performing Dutch companies. But how?
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Future trends in reputation managementCompanies must redefine their portfolio in such a way that people will perceive it as having added value for their personal lives.
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Cees van Riel: Reputation management cannot be outsourcedIs there a way to grasp such a ‘soft’ concept as corporate reputation and see its true value? RSM’s Professor Cees van Riel explains what happens when companies realise the importance of reputation.